How Does Instagram Actually Work?

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How does Instagram work? A question that is not as easy to answer as it seems at first glance; because Instagram is more than just a social network with pretty photos. In this article , we'll explain how Instagram works and what you can use it for.

Table of contents:

Follow, like, comment

As on most social media platforms, you can follow people on Instagram whose content you are interested in. The latest content of the Instagramers you follow will then be displayed on your home page in your so-called feed. Here you can comment on the posts as you like, like them or share particularly great posts with your followers.

It's story time

In addition to normal photos and videos that can be seen permanently on your profile, Instagram also supports stories. Instagram stories allow you to post one or more photos or videos one after the other. The twist: Your followers only have 24 hours to look at your story, after which the content disappears from your profile forever. A great motivation for your fans to visit your Instagram profile every day.

When you add content to your story, a colorful circle appears around your profile picture, which signals to your followers that there are fresh pictures and videos to see. You can find the stories of all the users you follow at the top of your Instagram feed. Anyone who adds a hashtag or location to their stories can also be found using the Instagram search.

How does Instagram work as a marketing tool?

Everyone would like to have a lot of followers, but the question is: why? Large companies are now using Instagram as a platform to advertise their products. Not by posting their products themselves, but by asking Instagramer to test their product and hold it in front of the camera. The more followers an Instagram profile has, the more interesting it is for reputable companies. If you want to make money with Instagram, you should definitely gain followers and, along the way, advertise products that you stand behind as much as possible. After all, you don't want to scare off your followers!

Post yourself on Instagram

 

What is so special about Instagram when there are so many other social networks? The answer: the photos!

You can upload your photos on other platforms as well, but Instagram, together with Snapchat, was the first app that made it super easy for users to create their own photos, apply nice filters and share them with others.

Most users use Instagram to follow the lives of famous people or to know what is going on with their friends. However, Instagram is most fun when you share a few photos yourself. You will find out how to do this in the next section.

The 1 x 1 for the perfect Instagram start

Create your account

Once you've downloaded and opened the Instagram app, you'll be asked to create a free account. Simply enter your email, a username and a secure password. If you are already logged in to Facebook with your mobile phone, you can also log in via Facebook. Instagram will then redirect you to a page where you confirm the linking of your two accounts.

Once you have completed this step, Instagram asks you if you want to follow some friends or famous people. If you have linked your account to your Facebook profile, Instagram already knows some of your preferences and suggests suitable profiles for you. If you're not sure yet or in a hurry, you can skip this step and follow as many Instagramers as you want later.

Tip: Although you can also use Instagram on your PC, we recommend that you download the app in order to use all functions.

Customize your profile

Your profile is your small, personal area on Instagram. Here you can show people who you are - you even have to! After all, users only take a few seconds to decide if they want to follow you. A nice photo, a short biography and, if necessary, a link to other channels should not be missing. Give your profile a personal touch. If you need inspiration, just look up how successful Instagramer present themselves and orientate yourself on it (don't copy 1: 1! It's still as YOUR unique profile).

Fill the feed with content

Instagram is only fun if you follow people who post interesting content. Therefore you should click on the magnifying glass symbol in the bar below. On this page Instagram suggests pictures and videos that you might like. At the top of the page you will find on the one hand a bar in which you can search for specific people and on the other hand categories to sort the suggested content according to area of ​​interest. To follow someone, simply click on "Follow" next to their username. In the future, you will now see all postings from the Instagramer you followed in the feed on your home page.

➤ Find out in our blog article how you can get Instagram followers yourself

Attention: fake accounts

There are a lot of fake accounts on the dark side of Instagram. So that you stand out from these profiles, you should have your account verified as soon as possible . This means that Instagram has confirmed to you that there is a real person behind the profile. You can recognize verified accounts by the blue tick next to the profiles.

How does posting on Instagram work?

1.   Record or select

2.   For a new post, tap on the plus in the lower toolbar. Here you can decide whether you want to take one or more new photos / videos or upload existing images from your gallery.

3.   Apply filter

4.   With just one tap, you can then apply a suitable filter and add fun effects to your photo. Photo professionals can also use "Edit" to make manual changes to the warmth, brightness or color of the images. Instagram has a hundred filters that you can apply to both your photos and videos. With videos, you can turn off the sound before posting and even trim with Apple devices.

5.   Add information

6.   Then it is important to give the posting a description. Choose a few matching hashtags, mark people who can be seen and add the location where the photo was taken. Finally, you can give the photo a personal comment and let your followers know what your post is about. As soon as you click on Share, the post will appear in your profile and in the feed of your followers.

 

Cancellation! - Delete posts again or edit them afterwards

 

DON'T WORRY, YOU CAN EDIT OR DELETE YOUR POSTS AT ANY TIME EVEN AFTER THEY HAVE BEEN PUBLISHED.

SIMPLY TAP ON "..." IN THE TOP RIGHT OF THE POST.


How does Instagram Stories work?

 

·   Open your camera

·   Tap the camera button in the top-left of the screen or swipe right from your Instagram feed.

·    

·   Take pictures or videos

·   To take a photo, tap the record button at the bottom of the screen or hold it down if you want to record a video. Select the Boomerang to take photos that loop forwards or backwards. There are many other effects you can try out. These include, for example, layout, superzoom and stop-motion.

·    

·   Add stickers

·   When you're done, just tap the sticker icons at the top of the screen to add stickers. Stickers can contain polls, quizzes, emojis or your location, for example. You can download them on https://igstories.online

·    

·   Share or save

·   After editing, you can save your photos on your phone, send them to a friend, or share them with your story. Simply tap on "Your Story" or "Close Friends" below if you don't want all of your followers to see the new story. But no matter who you share the story with, the following applies: After 24 hours, the content disappears from your story.

Socialize with other Instagramers

Never forget that Instagram is a social network. On the other side of the screen are real people who you want to inspire with your content and who may pursue goals similar to yours. The success of your Instagram profile depends on the interaction with other users.

Follow, follow, follow

Each user profile has a button around Follow. Especially at the beginning, you should follow a lot of interesting profiles to get noticed. After all, the respective profiles receive a notification every time someone follows them and then look at your profile. You should make sure that you follow profiles that post similar content to you, this increases the chance that they will follow you back.

Comment and reply

Interacting with other Instagram postings is fun and easy. You can double-tap photos to like them or leave a comment by tapping the speech bubble. Always be positive and only rarely post advertising for yourself. You can react to stories with your own photos or videos to show the Instagramer how much you liked his post.

Send and receive messages

At the top right is a small paper airplane icon that will take you to the direct messages. Here you can exchange ideas with your friends and other Instagramers. The more followers you have, the more likely you will be contacted by companies that want to offer you a cooperation.

Determine who can see your stories

If you don't want everyone to see your photos, you have the option to set your profile to private. This means that only the people you choose can see your posts. Plus, anyone who wants to follow you must first send a request. Only when you confirm this, he can view your profile.

Add close friends

Alternatively, you can make a list of close friends. So you have the option to share your stories either with all followers or with a small group of selected people without having to set your profile to private. To add people to this list, tap "Close Friends" in the menu at the top right of your profile. Now you can see the list of close friends and add or remove certain people from the list at any time.

Conclusion: how does Instagram work?

As you can see, the question of how Instagram works is not that easy to answer. While Instagram is easy to set up and use, there are numerous things to keep in mind and options that you need to learn about first. How you use Instagram for yourself ultimately depends on your goals. Do you want to earn money with Instagram or is it enough for you to follow your stars and share funny photos with your friends?

 

 

 

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How Does Instagram Actually Work?

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